• Forever21 augmented reality billboard at Times Square

    Jan. 20th 2011 | Creative. Added by Bas Derks3

This electronic billboard just made its debut this morning in New York City’s Times Square, and already it has people stopping in their tracks and watching it with amazement. Using an HD camera and unique spy technology, in real time it can digitally separate pictures of individuals standing in front of the billboard, and make it look like the giant model is plucking their images from the crowd.

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  • http://www.hardhatdigital.com.au Justin

    Awesome application of augmented reality.

    Here’s one we thought of: http://www.youtube.com/watch?v=zHpd_f_68oA

    What are some other great ways you have seen the technology used?

  • http://jamesalliban.wordpress.com James Alliban

    This was a shameless rip off of Chris O’Shea’s Hand from Above. Have a look at the comments on Vimeo – http://vimeo.com/12855619.

  • http://lesnik-new.ucoz.ru/ nil

    не понятен смысл поста